Walmart's reputation platform that I conceptualized as part of a new business pitch celebrates all the right things the company does for communities across America. The 1st film in the series aired on Thanksgiving Day 2019, the 2nd one during Super Bowl in 2020, and the 3rd one was the brand’s Covid-19 response and is said to soon become a part of Smithsonian Institution permanent exhibition. The most recent film highlights the company’s mission to reduce food insecurity across America, and stars Gloria James.
Selected Press: Adweek, Adweek, CNBC Today